Sticky Props combines ideation and marketing into one simple game. Players flip over an 'industry' card that determines the type of product or service they need to pitch to a target customer segment.
Each player draws three Customer Segment cards which identifies three characteristics of their customer, for example, 'athletic,' 'new parent' and 'always late.'
Players include targeted 'value propositions' in their pitches to appeal to their mystery customer.
After hearing each pitch, other players earn points by naming any of the mystery customer characteristics--sharing points with the pitching player.
Component | Quantity | Photo |
---|---|---|
{{item.name}} | {{item.quantity}} |
|
Average Rating | 0 reviews |
---|---|
Publish Date | May 21, 2019 |
Edition | First |
Department | Games |
Tags | {{tag.properties.name}} |
More Info | Sticky Props web site |
{{review.properties.review|truncate(review.stash('truncate')||200)}}